Creative industries and their role in the creative value chain – a comparative study of SMEs in Canada and Thailand
The terms ‘creative economy’ and ‘creative industries’ refer to
emerging models of development that play a major role in both creativity and
in the intellectual capital for economic development, while the creative value
CSR : Consumer responses to the social quality of private labels
This paper investigates the responses of French consumers to the communication of the “social quality” of private labels (PL) in terms of perceived quality of the PL and intentional loyalty to the brand and the retailer. It also treats the role of some individual variables in these responses.
Dual optimization problem on defaultable claims
We study the pricing and hedging problem of a claim ? whose payoff depends on the default times of two firms A and B.