Big data for big pharma – Harmonizing business process management to enhance ambidexterity
Big pharma, the most important companies of the pharmaceutical sector, are ambidextrous organizations by their own nature. Big data can influence very strongly this characteristic, requiring at the same time adequate business process management.
Dark Side of Online Social Networks: Technical, Managerial, and Behavioral Perspectives
The Encyclopedia of Social Network Analysis and Mining (ESNAM) is the first major reference work to integrate fundamental concepts and research directions in the areas of social networks and applications to data mining.