Reputation, E-Reputation, and Value-Creation of Mergers and Acquisitions
This article investigates the effects of reputation and e-reputation on the value created by mergers and acquisitions (M&As). Building on the resource-based view, we study the impact of the acquirer’s reputation on financial market reactions to M&A announcements.
Rôle de la restauration gastronomique dans la valorisation des produits alimentaires localisés
The consumption of local food products has been a growing trend over the past few years. However, these products suffer from low visibility with the general public.
RSE, moment de vérité pour la réputation des marques
RSE, moment de vérité pour la réputation des marques