Macroprudential and monetary policies: The need to dance the Tango in harmony
Considering a sample of 37 emerging and advanced economies from 2000Q1 to 2014Q4, we empirically assess how effective macroprudential policies are in curbing domestic credit growth, and whether their effectiveness is affected by monetary policy conditions. We obtain three important results.
Scent marketing: linking the scent congruence with brand image
Purpose – The purpose of this study is to examine the role of scent congruence with the brand image in the
formation of consumers’ reactions to the atmosphere of a place.
Design/methodology/approach – Using a factorial design (i.e. scent congruent with the brand image,
L’expérience vécue en gare par les voyageurs mobiquitaires : caractéristiques et dimensions
Show me Your Recipe And I Will Show You Mine! Chefs Secrets to Engage Their Followers on Instagram.