From strategic orientation to social media orientation: improving SMEs’ performance on social media
The purpose of this paper is to develop and test a framework of small and medium
enterprises’ (SMEs) strategic orientation (SO) and its impact on social media performance. Moreover, it
introduces a new concept, social media orientation (SMO) (composed of sales and business
Further Evidence on the Explanatory Power of Spot Food and Energy Prices for Futures Prices
Online interactions as a terror management mechanism: how death anxiety affects facebook use
Challenges in technology transfer: an actor perspective in a quadruple helix environment
This article presents and tests a knowledge and technology transfer framework in a quadruple helix environment, from an actor perspective.