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Publication title
Celebrity Marketing, Histoire, stratégies et modes d’emploi des célébrités par les marques
Jean-Marc LEHU
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Comment les consommateurs réagissent-ils aux odeurs typiques des marques
Karim ERRAJAA
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Competitive Strategy. TV Market in Poland
David KALISZ
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Containing Cause-Related Marketing Skepticism: A Comparison across Donation Frame Types
Ioannis THEODORAKIS
, Pavlos A. VLACHOS, Christos D. KORITOS, Areti KREPAPA, Konstantinos TASOULIS
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Convergence des référentiels de gestion des risques et de conformité
Joëlle CERNES
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Coworking Spaces: A multi-level view of localized dynamics of innovation.? The case of Barcelona.
Ignasi CAPDEVILA
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Crowd learning: Innovative Harensing The Knowlegdge and Potencial of People
David KALISZ
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CSR communication strategies through social media and influence on e-repuration
David W. VERSAILLES
, Vincent DUTOT, Eva LACALLE GALVEZ
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